Piyush Kumar of Rooter. On building India’s biggest gaming & E-sports community.

Neil Patel
2 min readJul 22, 2022

India is expected to be home to 700 million gamers by 2025. So Today my guest Piyush Kumar, he is the Founder and CEO of Rooter. A game streaming and E-Sports platform. Rooter has emerged as the largest player in the Indian gaming category, with close to 50 million downloads, making it the №1 app in the ‘sports’ category on the Google Play Store since October 2020.

Rooter is at the perfect intersection of Gaming and Content surge in India. So he talks about how it got this off the ground. He talks about what your MVP should look like. Talks about hiring strategies and philosophies. Mistakes made in the early days. Talks about why the future of social networking is gaming. Talks about the business model & raising $25+Million.

Talks about finding his co-founder via Twitter and talks about the E-Sports landscape in India including dealing with the parents! Talks about how to build a consumer app and pivoting. Gives some great book recommendations and finally he talks about why everyone should try entrepreneurship at least once in their life and much much more so please enjoy the show.

In this conversation we talk about:

  • E-Sports in the Olympic games.
  • Being an E-sports player is becoming a respectable job.
  • Stats
  • Influencer marketing
  • Performance marketing
  • Research.
  • Can anyone be an entrepreneur?
  • Book recommendation — How to build a billion dollar app.
  • Advice for first time founders.
  • E-sports tournament.




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music by Punch Deck.




Neil Patel

Screenwriter/Podcast host & Producer. Fast learner, Passionate about storytelling. Good sense of humour, & Enjoy challenges! www.neilpatel.co